This community serves as the health care center of the Northwest region of Kansas, encompassing a service area population over 125,000. The region's primary industries are agriculture and oil. There is a Performing Arts Center, as well as an Arts Council, and several local galleries host a number of monthly exhibits. The recreation commission offers activities for all ages. The Country Club features an 18-hole golf course. The community boasts dozens of restaurants, motels, service stations, and other services for travelers.
Excellent schools are available including a four-year state university.